I love dates! So too, as it happened, did the entrepreneurial couple who commissioned me to help them launch their range of delicious date-packed beverages. Since the key ingredients were simplicity itself (milk and well, dates), I opted to reflect and augment that simplicity in the design. Through a brand strategy workshop with my client, we established the core equity of their product – ‘natural energy’, which became that all-important hook that underpins this tasty proposition..
Website Design & Build